Privacy Policy
**Privacy Policy**
This Privacy Policy outlines how Futurfam Official ("we," "us," or "our") collects, uses, and shares your personal information when you visit or make a purchase on Futurfam.com (the "Site").
**1. Personal Information We Collect:**
When you visit the Site, we automatically collect certain information about your device, such as your web browser, IP address, time zone, and cookies installed on your device. Additionally, as you browse the Site, we gather data about the individual web pages or products you view, the websites or search terms that referred you to the Site, and your interactions with the Site. We refer to this automatically-collected information as "Device Information."
We collect Device Information using technologies such as cookies, log files, web beacons, tags, and pixels.
Furthermore, when you make a purchase or attempt to do so through the Site, we collect specific information from you, including your name, billing address, shipping address, payment information (including credit card numbers VISA/MASTER/MASTRO/AMERICAN EPRESS/DISCOVER/DINER CLUB/JCB), email address, and phone number. We refer to this information as "Order Information."
**2. How We Use Your Personal Information:**
We use the Order Information we collect to fulfill any orders placed through the Site, including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us.
We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and to improve and optimize our Site by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns.
**3. Sharing Your Personal Information:**
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store, and you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to understand how our customers use the Site, and you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information, or to otherwise protect our rights.
**4. Behavioral Advertising:**
We use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.
**5. Do Not Track:**
Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.
**6. Your Rights:**
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident, please note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site) or otherwise to pursue our legitimate business interests listed above. Also, please be aware that your information will be transferred outside of Europe, including to Canada and the United States.
**7. Data Retention:**
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
**8. Changes:**
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
**9. Minors:**
The Site is not intended for individuals under the age of 18.
**10. Contact Us:**
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at service@futurfam.com.
This Privacy Policy outlines how Futurfam Official ("we," "us," or "our") collects, uses, and shares your personal information when you visit or make a purchase on Futurfam.com (the "Site").
**1. Personal Information We Collect:**
When you visit the Site, we automatically collect certain information about your device, such as your web browser, IP address, time zone, and cookies installed on your device. Additionally, as you browse the Site, we gather data about the individual web pages or products you view, the websites or search terms that referred you to the Site, and your interactions with the Site. We refer to this automatically-collected information as "Device Information."
We collect Device Information using technologies such as cookies, log files, web beacons, tags, and pixels.
Furthermore, when you make a purchase or attempt to do so through the Site, we collect specific information from you, including your name, billing address, shipping address, payment information (including credit card numbers VISA/MASTER/MASTRO/AMERICAN EPRESS/DISCOVER/DINER CLUB/JCB), email address, and phone number. We refer to this information as "Order Information."
**2. How We Use Your Personal Information:**
We use the Order Information we collect to fulfill any orders placed through the Site, including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us.
We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and to improve and optimize our Site by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns.
**3. Sharing Your Personal Information:**
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store, and you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to understand how our customers use the Site, and you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information, or to otherwise protect our rights.
**4. Behavioral Advertising:**
We use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.
**5. Do Not Track:**
Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.
**6. Your Rights:**
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident, please note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site) or otherwise to pursue our legitimate business interests listed above. Also, please be aware that your information will be transferred outside of Europe, including to Canada and the United States.
**7. Data Retention:**
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
**8. Changes:**
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.
**9. Minors:**
The Site is not intended for individuals under the age of 18.
**10. Contact Us:**
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at service@futurfam.com.
- Choosing a selection results in a full page refresh.
